Sunday, November 9, 2014

PENSHOPPE IS NOW AT ZALORA




ZALORA Philippines has widened its selection by teaming up with retail fashion giant Golden ABC, PENSHOPPE.

ZALORA, Asia’s leading online fashion destination, has expanded its assortment with the addition of the country’s leading fashion brand, Penshoppe. ZALORA will make it easier for the brands customer to purchase pieces from their latest Holiday collection starting November 3, 2014 at www.zalora.com.ph!




Penshoppe, who recently named British supermodel and It-Girl, Cara Delevingne as the face of their latest Holiday campaign, will showcase a large array of apparel on the ZALORA website. ZALORA Philippines’ Category Manager, Regine King said, “We, at ZALORA, are very pleased to be adding Penshoppe to our growing product offering, specially this Yuletide season. Our customers can expect to see a lot from this partnership, from on point fashion pieces and off the runway looks in very simple yet classy color palettes of white, black, grey and salmon.”




“This is a new season for ZALORA,” said Paulo Campos, Managing Director of ZALORA Philippines. “With our massive reach of 15 million visits per month, we have clearly positioned ourselves as the leading online fashion destination in Asia.”


“At the end of the day it is the consumer that we hear and decides where they want to get their fashion and ZALORA is offering an additional choice," added Campos. "Given our impressive reach, we want to work together with our brand partners to further strengthen their brand equity and awareness. In general we believe, it is important that online and offline go hand-in-hand to further offer excellent customer experience in fashion retail.”